Seriously, I’m not joking. You should not only be thinking about Squidoo lenses or web pages for Valentine’s Day on February 14th 2010 now, you should also be thinking about Easter next year too.

I wouldn’t consider publishing a lens for Christmas now. The time for that, in my opinion, is at the end of August or in September. I might even publish one as late as October but that’s about my limit. Why? I want to have time to get it indexed by search engines. Although Google and other search engines can pick up a lens or web page within 24 hours, sometime they take longer than that.

My other reason for doing ’special occasion’ lenses early is because many people start thinking about Christmas, Valentine’s Day, Easter two or three months before the event and this is when many of them start browsing the web for information. I want my Squidoo lens there, ready and waiting for them. I don’t want to miss the boat and not even get the opportunity for many people to see my work.